Research and Practice of Cultural Creative Product Design Teaching Based on Semantic Innovation

Ran Tao (School of Art and Design, Dalian Jiaotong University)

Article ID: 1968



This topic makes an exploratory research on the teaching mode of cultural and creative product design. Besides, via the research method of semantic combination, we make a product redesign of Liaoning traditional culture. Through the cognitive construction and semantic innovation of the semantic vocabulary of regional characteristics, crowd characteristics, innovation characteristics and metaphorical features, it provides new ideas for the innovation and dissemination of regional cultural product design. Verify the design hypothesis through the practice of design model, so as to obtain the solution of Liaoning cultural product design.


Semantic innovation; Creative products; Liaoning design teaching

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